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Why Split Testing is Important


August 17th, 2009

I know split testing is time consuming!
I know split testing is hard!
I know you don’t want to do it.
We’ll neither did I, So, I didn’t. Until one day!
And I kicked myself for not doing this sooner.

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Split Testing Using a URL Rotator


August 5th, 2009

This is by far one of the most underused techniques for generating more revenue from your website. No matter how new or old your website is you should also be trying new things to see what works best.
This is where split testing comes in. Split testing is simply having different versions of the same page. [...]